Segmentation Conditions
This section contains conditions for segmenting profiles:
Segmentation by Profile data
Configure the audience for mailings using any profile data: standard fields, custom fields, system information, and subscription data.
Segmentation by Interactions with Entities
Segment your audience based on interactions with platform marketing entities: scenarios, forms, popups, loyalty programs, and others.
Segmentation by Activity of the channel
Configure the audience for mailings based on subscriber activity across various communication channels: Email, SMS, Push, messengers.
Segmentation by external data